Electronic Light Shower

There is no better form of advertising than a great new product. More than just an attempt at increased market share, your next new product should capture the imagination.

There are overhead showers, and there are ceiling lights. Why not combine them? From this initial thought, we designed, engineered and prototyped a fully functioning model for a national trade show in 39 days. R&D work included exploring LED, EL and fiber optic lights to create the best effect. This product was an instant hit at the show with coverage on HGTV and all the trade publications during the months that followed the show. The product also generated a bridge to gain editorial in unrelated publications including professional lighting magazine "Architectural Lighting".